
“Five seconds left in the game. Do you believe in miracles?” I recently watched the movie Miracle again. This film is a staple of Minnesota culture depicting the story of the 1980 U.S. Olympic Hockey team that defied all odds Read more…
Everywhere you look the last couple of weeks, you’ve seen ads for Olympic athlete endorsed products and Team USA sponsorships. All these marketing efforts have very similar messages, but what’s the one thing missing? I think it’s the guarantee of Read more…
We have all done it. Need a haircut? Find that $7.99 coupon. Tires going bald? Search for that “Buy 3 Get 1 Free” offer. In today’s mobile world with offers and coupons easily obtained via multiple media touch points (internet, Read more…
It never ceases to amaze me how many lessons we learn several times over in our lives and in our professions. One of the most recent I’ve been reminded of is that it’s not always mistakes that lose customers. The Read more…
Think of a CRM system as a good caddie, helping to guide you to make more efficient decisions. Top 5 reasons CRM is vital to a healthy business:
We can’t all make earth-shaking decisions on a daily basis; however, we can focus on making decisions that leave a positive impact on those that make your business: your customers.
Your customers are the life of your business, so tell them how much you care. Here are five great ways to do so that give you a little promotional power as well!
If you’ve planned and executed a marketing campaign, you know how much work it is.
One of our biggest talents here at Bluewater is helping our clients use their customer databases to drive revenue and grow their business. No matter what the size of your business, if you are e-commerce or have a bricks-and-mortar store, an independent entrepreneur or franchisee, your customer information is important to the livelihood of your business!
Have you hit a point that feels like you haven’t seen a traffic spike–much less a new customer– in forever? Here are 4 ways to shake up your marketing routine and get some action!