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Bluewater Blog

02/27/2015:  This Week In Marketing – February 27


Welcome to another edition of This Week in Marketing on the Bluewater Blog! Today on This Week in Marketing we’ll be covering the anniversary of the Coke bottle, a surprising media trend, and Reebok’s effort to market to today’s real    Read more…

02/25/2015:  Top 5 Lessons from IFA 2015 with Bluewater


What can five franchise marketing experts learn from a few days in Vegas? Well, if it’s the Bluewater team at IFA 2015, you might be surprised! I usually follow up any conference or event with a post about what I    Read more…

02/20/2015:  This Week In Marketing – February 20


It’s Friday, which means it is time for another edition This Week in Marketing on the Bluewater Blog! This Week in Marketing, we’ll look at the latest from Apple, one company’s Valentine’s Day social media disaster and check out Facebook’s new product    Read more…

02/17/2015:  Bluewater Gives Back – Congenital Heart Awareness Week


February 7th – 14th marked Congenital Heart Awareness Week. A Week recognized to help raise awareness of Congenital Heart Defects (CHDs) and help share the stories of those affected by this awful disease. A cause that is near and dear    Read more…

02/13/2015:  This Week in Marketing – February 13


Welcome to the latest post of This Week in Marketing on the Bluewater Blog! This Week in Marketing we’ll see how Ikea is poking fun at itself, check out MetLife’s new tear-jerking ad, and take a look at what ads are in store for    Read more…