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With the rage of mobile and SMS marketing, businesses are ready to dive in to communicate with both new and existing customers, especially through instantaneous channels like text, the quickest and most read form of communication today. But before you Read more…
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In the 1:1 Marketing Industry, I see great examples of successfully ad targeting on a daily basis. However, when I saw David Kiefaber’s article on Adweek.com about ANAR’s, “Child-Abuse Ad Adults Can’t See,” I was intrigued. And then fascinated. The Read more…
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2012 brought us the evolution of social, as it officially became part of mainstream media. Today, we can text and vote for our favorite X Factor contestant, and print coupons from our favorite stores through their Facebook page. It’s also Read more…
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Join us for an insightful (and awesome) new webcast from Bluewater: How Your Franchise Can Rock Social Media in 2013 Check out the top 3 three social channels that franchisees must dominate in 2013, and how to make it happen! Read more…
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I love Amazon. They know what I want before I even know I want it. Plus, they know exactly when and how to best deliver recommendations that delight me (not annoy me). Heck, Amazon’s advanced intuition can even make Read more…
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