LOCAL MARKETING

SOFTWARE, SERVICE & STRATEGY

simplified
Local & National
Marketing
Management
  • Turn-Key Marketing Software Solution
  • Increases ROI and Growth Through Your Entire System
  • Maintains Brand Integrity and Business Rule Standards
  • Drives Best Practices to the Local Level
  • Modular to Grow with Your System
Marketing Automation Software
Easily execute marketing campaigns and monitor their
performance using our marketing management software called Fusion. A turnkey online platform that is easy to use and effective.
Data
Segmentation, Integration, Analysis and Management. It is the core of any good campaign and we do it all.
Digital Asset Manager
Store, organize, find and share all your assets in a digital library so you and your affiliates are all working off the same resources.
Ad Builder with Print Fulfillment
Customize and order collateral, flyers, posters, banners, etc.
Paid Search
Promote your business by increasing you and your locations visibility in search engine results.
Retargeting/Display Ads
Promote your business using Dynamic Display Campaigns with audience profile and geographic targeting or use data match display to supplement other customer connection marketing efforts.
Predictive Display Ads
Find your target audience at the perfect time and the perfect device using artificial intelligence. Predictive Display outperformance traditional display 2 to 1.
Paid Social Ads
Get in front of your consumers with Social Media Ads including Facebook and Instagram. Help drive leads and create awareness about your brand.
Local Sites & Landing Pages
Personalize and Publish your Microsite or Landing Page at will. Automatic capture of generated leads to further drive engagement with prospects.
Targeted Direct Mail
Turnkey Direct Mail orders including Ad Builder, List Rental and Scheduling. Making it easy to execute local targeted campaigns.
Promotional Products
Expand Brand awareness by providing your affiliates with a cache of gifts, giveaways and promotional items, all personalized with your logo.
Reputation Management
Easily monitor and respond to what consumers are saying about your brand across social media reviews.  Survey your customers for additional positive reviews.
Social Media Content Management
Social Media Content automatically posts to your affiliates Facebook, Twitter and Instagram accounts in real-time. Localized Social Media posts can also be scheduled on behalf of your Affiliates.
Email
Provide your system with brand standardized templates so they can communicate with their customers at any time. Campaign analytics allow to track performance and engagement.
field marketing
support & training

Unlike most marketing technology providers, we don’t plug you in and leave you. We give you a real person. Better yet, how about a whole team of smart, real people who are there to help your franchisee market effectively.

We can’t give away all our secrets (lots of caffeine!), but we can promise that we’ve got your back. From digital marketing training to print fulfillment, our team can answer all your questions.

Franchisees Get Individual Attention from Subject Matter Experts
Corporate Marketing Workload is Reduced
Franchisees Receive Real Time Answers from Real People
Best Practice Guidance Field Marketing
  • Franchisees Get Individual Attention from Subject Matter Experts
  • Corporate Marketing Workload is Reduced
  • Franchisees Receive Real Time Answers from Real People
  • Best Practice Guidance Field Marketing
  • Best Practice Guidance Field
professional
strategy &
services

Smart marketers know that there is no singular, “silver bullet” marketing channel. The right integrated local marketing campaigns, paired with tested and proven marketing programs can dramatically increase campaign ROI.

We’ll help you build a solid 1:1 marketing program that combines the most effective and proven channels. Then, we’ll put those channels to work, so you can grow your brand from the local level to nationwide.

  • Market Smarter, by Creating a Better Customer Experience Solution
  • Local Marketing Planning and Campaign Execution
  • Multi-Channel Marketing can Increase Results Over Traditional Campaigns
LEARN MORE
ABOUT BLUEWATER
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